Evolution in Marketing Perspective
Marketing in Regression
Coming up with that perfect Merry Christmas social post is like putting lights on the tree. Sounds great out loud, looks great in your head, then you start to execute and… The free images are cheesy, the good ones are watermarked. There are different image sizes for each platform. And what the heck is aspect…
Take a trip back to high school with me real quick. The day everyone looks forward to. The release of… 🙌 the y e a r b o o k 🙌 You paid to be in it. You paid to get your copy. And now it’s yours. But do you start at page one? No no. The…
Remember that giddy feeling on the first day of class? The instructor hands out the syllabus of everything that will be covered. Fast-forward a few weeks and you feel like you’re getting curveballs left and right? To put it mildly, that’s how running Google ads felt like in 2021. The platform threw a ton of…
Over the past two years, we’ve seen a record number of people leave the corporate workforce in favor of gig work, freelancing, or starting a small business. And let’s be honest, everyone has at least thought of quitting their job working for The Man at least twice or thrice (a month?). That’s why we dove…
How to make your holiday Instagram posts disappear: 1. Choose image. 2. Insert overused caption (I’m looking at you, “sleigh all day” and “tis the season”). 3. Hit publish. Poof! Your followers won’t even know you posted. The Instagram algorithm favors posts that get engagement, and the key to engagement is not just an awesome…
Each person on your email list is unique: In a real conversation, you wouldn’t talk to VIP clients in the same way you would talk to new leads. So why would you send them the same email? Short answer: You shouldn’t. You can use tags and segments to send emails that cater to the specific…
Things that are easy to learn: -How to do the moonwalk. -How to win friends and influence people. -How to ride a bike. Sure, there are techniques, but a bike is a bike. People are people. And the moonwalk doesn’t evolve every month or have machines learning alongside you… …like, say, Google Ads. The Google Ads…
Marketplace sites such as Amazon or Etsy can provide a steady income stream for ecommerce entrepreneurs. However, selling on your own website has the potential to generate repeat business from loyal customers and grow your brand. A customer loyalty program is a great way to earn the repeat business of your customers and build relationships…
To our valued customers, As the end of the year draws near, we’d like to take this opportunity to extend a heartfelt thank you to all of you for your support. Thank you for choosing us and we wish you a wonderful holiday season and happy new year! How about sending something to your customers…
We’re excited to announce that, in December we’ll be running a week-long free marketing series for business owners, side hustlers, and entrepreneurs. This event is for anyone looking to improve their social media skills, get better email deliverability, create engaging videos, set up Facebook Lead ads and retargeting, and make more sales. Marketing Week encompasses…